How to benefit from job search technology
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If you’re in an active job search, you know using technology to your advantage is key to your success. You’re encouraged to use social media to expand your network and demonstrate your expertise. Your resume needs to overcome applicant tracking systems to win an interview, and video interviews are becoming the norm for busy companies seeking efficient mechanisms to screen and select the best candidates.

Something you may be surprised to encounter: the one-way interview. In this situation, employers request candidates record video responses to a series of pre-drafted questions. Then employers review the video at their convenience.

Employers benefit from this approach, as they can easily review the video interview responses while looking over candidates’ written application materials. But if you prepare well, you can make the most of this type of interview, too.

Josh Tolan is the CEO of Spark Hire, a video resume and video interviewing platform. He offers the following tips for job seekers to make the most of one-way interviews:

Treat these interviews with as much respect as any interview. Even though there is no one on the other end of the video camera, you should still treat these interviews as you would any important opportunity.

Identify the benefits. One of the major benefits of one-way video interviews is that employers present candidates one pre-drafted question at a time.

Set the stage. Tolan explains, “If you’re talking about how detail-oriented you are, for instance, in front of a giant pile of laundry, this is going to undercut your message. Make sure your background is clean and professional before you turn on your webcam.”

Enjoy the benefits. Job seekers, even passive candidates, can easily fit one-way video interviews into even the most packed schedule.

While this type of interview seems a little unconventional, remember, the employer is investing a lot of time and effort into making it work. Focus on how you can do your best and consider practicing in front of the video camera in advance so you’ll be well prepared to tackle this innovative interview technique confidently.